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Master the art

of the business.

Great creative is the spark.

This is why we launch a studio or production company. It’s the obsession. The dream.

But creative is not enough.

Without developing the business side, even the most brilliant studios stall.

Business unlocks our best.

Through insight, focus, and hard-won wisdom, we unleash our greatest creative work.

Creative founders, creating what’s next.

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As founder of Impossible Pictures and now joelpilger.com, Joel Pilger leads the global ecosystem of creative studio and production company founders mastering the art of the business.™

Alongside Forum Council and Resident Experts, Joel and his community equip founders to build businesses that stand out, stand the test of time, and unleash their greatest creative work.

Engage

Forum™

Build a sharper, stronger studio alongside the world’s top founders.

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Fabulist™

Studio founders pull back the curtain on the business.

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Fuse™

Walk in to dinner. Walk out changed. Something always happens.

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Coming up in Forum

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View Events

Jul 11

How to Develop Entry-Level Talent with Gunner School

Struggling to hire junior talent? Learn how Gunner built a studio-run school to train emerging artists—so you can grow your own pipeline without sacrificing quality.

Jul 3

Surprisingly Simple Publicity Plays

PR expert Betsy Watson reveals simple, powerful tactics to help your studio get real visibility—no fluff, no agencies, just publicity plays that actually work.